# Associate Director, Direct Response Marketing and Fundraising [Hillel](https://gurify.com/jobs?q=Hillel) · Washington, United States · Posted yesterday Director [Marketing](https://gurify.com/jobs/marketing) [Apply on the original posting → (opens in a new tab)](https://job-boards.greenhouse.io/hillel/jobs/4746199005) ## Job description ### Associate Director, Direct Response Marketing and Fundraising ### Hillel International ### Role Overview Hillel International is seeking a motivated, detail-focused, and organized Associate Director of Direct Response Marketing and Fundraising to join our dynamic Direct Response Fundraising team. This is an exciting opportunity to be a part of a high-performing team that works with a broad audience to support Jewish college students in 16 countries around the globe by raising millions of dollars through direct response fundraising channels. This position will report directly to the Associate Vice President of Direct Response Marketing & Fundraising. The position will also supervise our Digital Marketing Senior Coordinator The Associate Director will connect with prospective and current donors through digital channels and will help plan, create, and assess multichannel fundraising campaigns, including Giving Tuesday, End of Year, High Holidays, Hillel Global Giving Week, and several more. Top candidates will have a strong background in digital marketing strategy, excellent writing and editing skills, expertise in designing beautiful and powerful emails, experience in creating graphics for email, social, web, and other digital content, and good knowledge of link- and form building. They should also have a keen interest in assessing campaign results, A/B testing, and using data analysis to inform decision-making. This position will also partner with other teams across Hillel International to help promote events, steward current and prospective donors, and other projects as they arise. This position is fully remote for eligible candidates based in the U.S. ### What You’ll Bring to the Position - 5+ years of work experience in marketing, fundraising, communications, or a similar field - Deep knowledge of email marketing software such as MailChimp, Constant Contact, Salesforce Marketing Cloud, or Pardot - Expertise in planning and executing digital fundraising campaigns, including Giving Tuesday, giving days, or similar multichannel campaigns - Superior writing skills - Experience in gathering, analyzing, and explaining data and trends to help drive decisions - Experience using Canva, Adobe Photoshop, and/or similar programs to create captivating digital design work including email headers, web content, and more - Advanced knowledge of audience segmentation - Strong organizational and planning skills; familiarity using project management software such as Asana, AirTable, or others - Experience in working with a CMS like WordPress, Joomla, or others. - Comfort using a database or CRM to track and report on results - Interest in or connection to Jewish life - These skills are not required, but would be a plus: - PowerPoint/Google Slides presentations - Experience executing peer-to-peer text message campaigns - Familiarity with giving platforms like GoFundMe Pro (formerly Classy) - Comfort in using AI tools like Claude ### What You Will Own - Drive and execute digital direct response strategy and fundraising campaigns throughout the year, reaching and exceeding campaign-specific and overall annual revenue goals - Oversee the growth and stewardship of our sustainer society (Hillel Heroes) - Recommend and implement new, innovative strategies to acquire and retain more donors - Write, design, build, and execute fundraising campaigns for email, Hillel’s website, text-to-give, and other digital efforts - Test, evaluate, and analyze digital fundraising and marketing campaign performance, and make adjustments and recommendations to optimize results - Manage project timelines to ensure all deliverables are completed early or on time. - Create dynamic donation forms on an ongoing basis - Work with vendors to find solutions to digital-related challenges, implement projects, and push for creative and innovative initiatives - Manage regular donor-facing stewardship communications and create systems or automated journeys to effectively and efficiently drive results - Collaborate with other teams to help with fundraising or donor stewardship and events - Provide strong, clear, and kind supervision to the Digital Marketing Senior Coordinator - Learn about and support budget planning and projections processes ### What You’ll Receive - Competitive salary in the non-profit marketplace. The salary range for this role is $80,000- $83,000. - Flexible work hours and location. Please note that in order to be considered, you must be legally authorized to work in the United States. While we fully support remote work, we do require employees to be based in the United States. - A comprehensive benefits plan that includes medical, dental, and vision insurance, paid time off for Jewish and federal holidays, and an informal “take what you need” vacation policy. - The opportunity to work with smart, dedicated, fun colleagues on the Direct Response Fundraising team for Hillel International and across the Hillel movement. - Plenty of professional development and skill-building opportunities. - The knowledge that your work will generate positive effects in the lives of Hillel students worldwide. #LI-REMOTE ### About Hillel International In 1923, Rabbi Benjamin Frankel started Hillel with humble means, a noble mission and a breathtaking vision: to convey Jewish civilization to a new generation. Today, Hillel International continues to enrich the lives of Jewish students and is the largest Jewish campus organization in the world at nearly 1,000 colleges and universities across North America and around the world. As Hillel evolves as an organization, the mission remains steadfast: to create lasting connections with every Jewish student that foster an enduring commitment to Jewish life, learning, and Israel and train them to become the next Jewish leaders. Hillel is an equal opportunity employer. We are committed to creating an accepting and inclusive environment for all. **Live in Hillel’s hiring system.** Read from the company's own applicant tracking system, not reposted from a job board — so it's a real, open requisition rather than an ad that outlived the role. We remove it as soon as it disappears at source. ## More jobs like this - QU [Email Marketing job in Dallas ...](https://gurify.com/job/email-marketing-job-in-dallas-at-qualtrics-dd37edd418d2) Qualtrics · Dallas, United States · last week - AT [Technical Marketing Director, Quantum Computing](https://gurify.com/job/technical-marketing-director-quantum-computing-at-atomcomputing-00580c7da762) Atomcomputing · Boulder, CO · 5 weeks ago - QU [Email Marketing job in Dallas ...](https://gurify.com/job/email-marketing-job-in-dallas-at-qualtrics-4ee087205f03) Qualtrics · Dallas, United States · last week - LM [Lifecycle Marketing Manager](https://gurify.com/job/lifecycle-marketing-manager-591692f12d9b) New york, United States · 3 weeks ago - QU [Sports Marketing job in Dallas ...](https://gurify.com/job/sports-marketing-job-in-dallas-at-qualtrics-64bd583d4ddc) Qualtrics · Dallas, United States · 3 weeks ago - PI [Sr. Manager, Ads Product Marketing- Ads Automation](https://gurify.com/job/sr-manager-ads-product-marketing-ads-automation-at-pinterest-b77259ba97a4) Pinterest · Los Angeles, CA · 2 weeks ago ```json {"@context":"https://schema.org/","@type":"JobPosting","title":"Associate Director, Direct Response Marketing and Fundraising","description":"\u003Ch3\u003EAssociate Director, Direct Response Marketing and Fundraising\u003C/h3\u003E\u003Ch3\u003EHillel International\u003C/h3\u003E\u003Ch3\u003ERole Overview\u003C/h3\u003E\u003Cp\u003EHillel International is seeking a motivated, detail-focused, and organized Associate Director of Direct Response Marketing and Fundraising to join our dynamic Direct Response Fundraising team. This is an exciting opportunity to be a part of a high-performing team that works with a broad audience to support Jewish college students in 16 countries around the globe by raising millions of dollars through direct response fundraising channels. This position will report directly to the Associate Vice President of Direct Response Marketing \u0026amp; Fundraising. The position will also supervise our Digital Marketing Senior Coordinator\u003C/p\u003E\u003Cp\u003EThe Associate Director will connect with prospective and current donors through digital channels and will help plan, create, and assess multichannel fundraising campaigns, including Giving Tuesday, End of Year, High Holidays, Hillel Global Giving Week, and several more.\u003C/p\u003E\u003Cp\u003ETop candidates will have a strong background in digital marketing strategy, excellent writing and editing skills, expertise in designing beautiful and powerful emails, experience in creating graphics for email, social, web, and other digital content, and good knowledge of link- and form building. They should also have a keen interest in assessing campaign results, A/B testing, and using data analysis to inform decision-making.\u003C/p\u003E\u003Cp\u003EThis position will also partner with other teams across Hillel International to help promote events, steward current and prospective donors, and other projects as they arise. This position is fully remote for eligible candidates based in the U.S.\u003C/p\u003E\u003Ch3\u003EWhat You\u2019ll Bring to the Position\u003C/h3\u003E\u003Cul\u003E\u003Cli\u003E5\u002B years of work experience in marketing, fundraising, communications, or a similar field\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EDeep knowledge of email marketing software such as MailChimp, Constant Contact, Salesforce Marketing Cloud, or Pardot\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EExpertise in planning and executing digital fundraising campaigns, including Giving Tuesday, giving days, or similar multichannel campaigns\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ESuperior writing skills\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EExperience in gathering, analyzing, and explaining data and trends to help drive decisions\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EExperience using Canva, Adobe Photoshop, and/or similar programs to create captivating digital design work including email headers, web content, and more\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EAdvanced knowledge of audience segmentation\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EStrong organizational and planning skills; familiarity using project management software such as Asana, AirTable, or others\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EExperience in working with a CMS like WordPress, Joomla, or others.\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EComfort using a database or CRM to track and report on results\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EInterest in or connection to Jewish life\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EThese skills are not required, but would be a plus:\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EPowerPoint/Google Slides presentations\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EExperience executing peer-to-peer text message campaigns\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EFamiliarity with giving platforms like GoFundMe Pro (formerly Classy)\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EComfort in using AI tools like Claude\u003C/li\u003E\u003C/ul\u003E\u003Ch3\u003EWhat You Will Own\u003C/h3\u003E\u003Cul\u003E\u003Cli\u003EDrive and execute digital direct response strategy and fundraising campaigns throughout the year, reaching and exceeding campaign-specific and overall annual revenue goals\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EOversee the growth and stewardship of our sustainer society (Hillel Heroes)\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ERecommend and implement new, innovative strategies to acquire and retain more donors\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EWrite, design, build, and execute fundraising campaigns for email, Hillel\u2019s website, text-to-give, and other digital efforts\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ETest, evaluate, and analyze digital fundraising and marketing campaign performance, and make adjustments and recommendations to optimize results\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EManage project timelines to ensure all deliverables are completed early or on time.\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ECreate dynamic donation forms on an ongoing basis\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EWork with vendors to find solutions to digital-related challenges, implement projects, and push for creative and innovative initiatives\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EManage regular donor-facing stewardship communications and create systems or automated journeys to effectively and efficiently drive results\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ECollaborate with other teams to help with fundraising or donor stewardship and events\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003EProvide strong, clear, and kind supervision to the Digital Marketing Senior Coordinator\u003C/li\u003E\u003C/ul\u003E\u003Cul\u003E\u003Cli\u003ELearn about and support budget planning and projections processes\u003C/li\u003E\u003C/ul\u003E\u003Ch3\u003EWhat You\u2019ll Receive\u003C/h3\u003E\u003Cul\u003E\u003Cli\u003ECompetitive salary in the non-profit marketplace. 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