# Product Lead (User Lifecycle)

[Justmarkets](https://gurify.com/jobs?q=Justmarkets) · Europe · Posted 2 weeks ago

Lead

[Product Manager](https://gurify.com/jobs/product-manager)

[Apply on the original posting → (opens in a new tab)](https://job-boards.eu.greenhouse.io/justmarkets/jobs/4963726101)

## Job description

We are looking for a Lead Product Manager to own the end-to-end user lifecycle across our Web and Mobile products. This role is for a leader who can connect strategy, data, and in-product experience, and align domain PMs around shared lifecycle goals.

Join our team to realize your potential and grow together with JustMarkets!

### Responsibilities

- Define and execute the User Lifecycle product strategy, roadmap, and OKRs across Web and Mobile App ecosystems

- Lead and align lifecycle initiatives with PM (Acquisition), PM (Activation), and PM (Loyalty & Retention)

- Design native in-product triggers and contextual UI components that guide users from account creation to active trading habits

- Own the product behavioral event taxonomy, ensuring clean, real-time data flow from trading terminals to analytical and operational backends

- Partner with CRM and Marketing leadership so in-product experiences complement external communication campaigns

### Requirements

- 5+ years of Product Management experience, including 2+ years as a Lead or Group PM managing lifecycle, retention, or growth products

- Deep understanding of growth engineering, event-driven architectures, user state management, and real-time analytics platforms (Amplitude, Mixpanel)

- Proven track record in FinTech, Trading, Crypto, iGaming, or high-volume B2C transactional products

- Strong expertise in native mobile/web onboarding flows, in-app engagement mechanics, and Conversion Rate Optimization (CRO)

- Advanced mastery of behavioral segmentation, cohort analytics, and unit economics (LTV, CAC, Payback Period)

- Ability to view the complete trader journey across all platforms and spot micro-frictions between lifecycle stages

- Commercial mindset: focus on LTV maximization and product features that directly move the company's P&L

- Ability to align domain PMs, Data Scientists, and Engineers around unified lifecycle OKRs with quantitative rigor

- Exceptional collaboration with Marketing/CRM teams: providing clean data and triggers without stepping on their campaign territory

### Will be a plus

- Direct experience in CFD/Forex brokerage or Crypto exchange user lifecycle product management

- Experience integrating predictive ML models (churn prediction, LTV scoring) into dynamic in-app user flows

- Background in Growth Engineering or Product Analytics

### We Offer

- 20 paid vacation days per year

- 10 paid sick leave days per year

- Public holidays according to company policy

- Medical insurance

- Remote work opportunity

- Professional education budget

- Language learning budget

- Wellness budget (gym membership, sports gear, etc.)

**Live in Justmarkets’s hiring system.** Read from the company's own applicant tracking system, not reposted from a job board — so it's a real, open requisition rather than an ad that outlived the role.

We remove it as soon as it disappears at source.

## More jobs like this

- OR [Lead Product Manager, Pricing Lifecycle](https://gurify.com/job/lead-product-manager-pricing-lifecycle-at-orb-5725cdbbe68a) Orb · HQ-San Francisco · last week
- BR [Lead Product Manager, Banners & Content Cards](https://gurify.com/job/lead-product-manager-banners-content-cards-at-braze-9357140a7962) Braze · New York City · last week
- PL [Product Manager, Link Growth (Consumer)](https://gurify.com/job/product-manager-link-growth-consumer-at-plaid-4a2496545fc5) Plaid · San Francisco HQ · 2 days ago
- DE [Senior Product Manager](https://gurify.com/job/senior-product-manager-at-deliveroo-3b85381f9577) Deliveroo · London, United Kingdom - Deliveroo · 6 days ago
- DE [Senior Product Manager, New Verticals](https://gurify.com/job/senior-product-manager-new-verticals-at-deliveroo-aa08ae27ec7e) Deliveroo · London, United Kingdom - Deliveroo · 6 days ago
- NY [Product Manager - AI](https://gurify.com/job/product-manager-ai-at-nylon-7a465baa33eb) Nylon · Auckland · last week

```json
{"@context":"https://schema.org/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jobs","item":"https://gurify.com/jobs"},{"@type":"ListItem","position":2,"name":"Product Lead (User Lifecycle)","item":"https://gurify.com/job/product-lead-user-lifecycle-at-justmarkets-872578c93200"}]}
```